This is what happens when you let employees “represent.”
How AWESOME is that! Don’t you want applause for your company? Think about how you can earn it…
About Wendi McGowanSenior Manager, Digital Strategy at Acquity Group, http://acquitygroup.com. What an amazing industry, and I am completely thrilled with my work as a Digital Strategist, Marketer, Bibliophile, Word Nerd, and Business Builder. Yet, always desperately desiring another pair of perfect stilettos.
I enjoyed this Wendi. It interesting but it takes courage to truly be ourselves in a world filled with sameness. Authentic relationships matter first and foremost. I don’t know where this belief came from tha business had to be stuffy, boring, cold, black and white and full of suits. Apparently the old ways don’t work or we wouldn’t be facing the problems we are facing now. I guess it is necessary because its time for us to stretch and grow or get out of the game. We can work as hard as we want, but in the end, our faith and desires determine our destiny. Would it not be great to arrive at our destiny being who we geniunely are instead of showing up in the role we think we are suppose to play? Its interesting how spiritual concepts centered on moving from a deeper spiritual place has been labeling in marketing to mean branding, personal branding, empowering, authentic (all the buzz words of the past decade) Do you think people are finally getting it? How do you think this will shape business relationships in the next 10 years?